Baylor University united our brand behind the iconic, interlocking BU, which has roots on campus reaching back nearly 100 years.

Amulti-year effort to unify the Baylor brand across all facets of the University culminated in the launch of the Baylor United campaign, revealing a rebranding of the Baylor Athletics programs and a new University Brand Mark. 

This spring, Martha Lou Scott, BS ’71, EdD ’84, retired from her role as associate vice president for student life after nearly 49 years of service to the University.

Multiple Baylor students earned Fulbright honors in a single academic year for the 15th consecutive year. 

The expertise of Baylor faculty and representatives who are actively shaping and advancing their disciplines is sought after by their peers and media as well as by University students in academic settings.

In spring 1945, a group of Baylor students prayed for spiritual renewal for 90 straight days. Their prayers led to a movement that helped inspire ministries around the world, from the Journeyman mission program to the Passion Conferences.